WELCOME TO

InnovateNordics

Is entering the U.S. market the next step for you and your business? Do you – or someone you know – have an idea you want to accelerate on the U.S. market? Apply to SACCNY’s InnovateNordics Acceleration Program , Meetup & Demo Day.

Stay tuned for more information and important dates!

Click here to apply

2022 InnovateNordics Programming

PITCH TRAINING

This interactive training session will give business owners and entrepreneurs all the tips and tools to develop and execute a successful and enticing pitch well-tailored to American audiences of potential clients, investors, partners – ensuring positive attention in a very different environment from the home arena in Scandinavia. Training and tips will focus on the messaging strategies best suited for the U.S. market, giving an important edge over others competing for funding or business relationships. The group session can, in addition, be followed by individual sessions for more in-depth coaching and finessing.

INTERCULTURAL COACHING

The Intercultural Coaching session covers the differences and similarities between American and Scandinavian business cultures, focused on ways to successfully adapt to U.S. business style and acumen. The president of SACCNY, Anna Throne-Holst, grew up in Stockholm, Sweden, but has spent her entire professional career in the States, thus, uniquely situated to coach the ins and outs of American business markets and culture – and the many ways it differs from the Swedish approach, as well as the importance of understanding and adjusting to it.

LEGAL AND IMMIGRATION

The legal webinars cover the essentials of everything business owners need to know with regards to the American legal system – importantly! – before coming to the U.S. and therefore avoiding costly missteps. These interactive sessions are arranged by SACCNY’s preferred legal partners and cover topics ranging from how to establish a legal entity, taxation, risk insurance, intellectual property, immigration law, and more.

B2B MATCHMAKING

SACCNY will initiate its matchmaking process and arrange a series of B2B meetings. These meetings are tailored to range from potential clients, suppliers, investors, strategic partners and will be based on the companies’ initial partner search from the Growth strategy & Optimal Scaling Models session.

HOUSING IN NYC

SACCNY offers a great network of Real Estate representatives specialized in helping Scandinavian entrepreneurs launching and establishing in New York – whether planning a permanent or temporary residency. SACCNY’s housing partner will share all the tricks and loops navigating the competitive New York City housing market.

BANKING IN THE U.S.

SACCNY’s banking partners offer an introduction to the American banking system, including establishing a local bank account, transferring money, how to avert fraud – and more – will be covered as part of this webinar.

THE GREEN TRANSITION

What does it mean and what opportunities does it present for Nordic businesses? The current administration and governments on local and regional levels are increasingly committing to addressing the threats of climate change – and now looking to find and invest in cutting-edge technologies to support the process. Also, certain States and Municipalities are offering incentives for Green-tech businesses to attract them to their area. Learn more about it and how your company might benefit!

ESG

Making the Claim to the U.S. Market and Investor Circle: What are U.S. and International Investors looking for and how do they measure? Are Nordic technologies and businesses of interest? Can they compete? Do they even have an edge? If so, where and why?

LOCAL MARKETING & COMMUNICATIONS

SACCNY’s communications expert will give participating business owners and scaleups an introduction to some of the most important communication differences between Sweden and the U.S., and help them adapt their marketing and communications strategy to best engage their American target audience. This webinar covers a wide range of applicable marketing methodologies tailored to the companies’ particular brand objectives, ranging from traditional media and PR tactics to social media and brand ambassadors.

ROUNDTABLE TALKS: SCALEUP COMPANIES

This panel discussion exposes participating business owners and scaleups first-hand to the many ins and outs of what to do, but most importantly, what not to do when preparing for entry into the U.S. market. The panel includes a number of Swedish scale-up companies that have already successfully walked the same path as those participating companies preparing for a U.S. launch, finishing off with an interactive Q&A session, where no question is not important!

TEAM SETUP & LOCAL RECRUITMENT

This session covers everything companies need to know about building and managing a team in the U.S.. The session is led by SACCNY’s professional recruiting partner and covers important considerations related to attracting, recruiting and managing local talent, and lends important pointers for creating healthy and inspiring company culture.

INVESTOR SPEED-DATING

SACCNY will invite its investor network to a virtual demo day. Participating companies will get the opportunity to pitch live in front of prominent investors, as well as benefit from 1:1 speed-dating sessions to follow.