Article Series: On Policy and Trade featuring Max Knagge – General Manager Americas, SAS
Swedish businesses need to stay up to date on developments in policies and trade. In a global economy – undoubtedly – these developments have consequences on Swedish businesses. It impacts decision making and strategic planning as well as factors potential avenues for...
One-On-One Beauty Talk
Why Innovative Marketing is Essential FACE Stockholm’s Head of Communication, Ebba Long, describes the brand’s relationship with millennials and Gen Z. Since its launch in 1982, FACE Stockholm has managed to make its name known on a global scale. And according to Ebba...
The New Consumer
How to Appeal to Millennials and Gen ZMaria Nila, Lexington Company, and Transderma Serums Thought leaders describe key ways to reach today’s shoppers. Millennials and Generation Z are all about showing the world what they have bought, what they use, and how they...
MILLENNIALS AND GEN Z ARE CHANGING BUSINESS BY…
We asked four experts how these generations are transforming the business world as we know it. IDUN MINERALSThe beauty industry is changing rapidly, and millennials and Gen Z are a driving and active force. In a recent analysis from E-barometern, a Swedish report...
Recent Comments